Most aspiring affiliate marketers are drawn to the industry because of its financial appeal. The prospect of making money without having to conform to a rigid 9-to-5 workday can be extremely attractive.

One thing you should keep in mind is that even though affiliate marketing doesn’t have the same requirements as a conventional job, it still calls for hard work. Success in the industry only comes after a long time of being consistent and playing your cards right.

Having said that, here a few ways that affiliate marketers can get paid:

1. Pay Per Sale

Pay per sale is the typical format of affiliate marketing programs.

A marketer gets paid once a buyer purchases a product as a result of their marketing techniques.

This payment—called a commission—is a percentage of the product’s price and may vary depending on the nature of the program and the price of the product.

2. Pay Per Lead

Affiliate programs that aren’t focused on sales tend to involve lead conversions.

A participating affiliate must convince their audience to visit the seller’s website and complete the action they’re suggesting. This action may be one of the following:

  • Filling and submitting forms
  • Taking surveys
  • Signing up for an email list
  • Downloading a particular software or app

Successful conversions result in the affiliate getting paid.

3. Pay Per Click

Pay per click programs require marketers to send traffic from their chosen platform to the seller’s website. There are no sales involved or any actions that need to be completed. Instead, the audience must be responsive enough to visit the seller’s website due to the marketer’s efforts.

Compensation to the marketer is tied to the increase in traffic for the seller’s website from its normal levels.

How to Choose the Right Affiliate Marketing Program

Some factors to consider when choosing an affiliate program include:

  • The amount of effort a marketer can put into planning and executing their strategy.
  • The income a marketer wants to earn in return for their marketing activities.
  • The marketer’s platform of choice, their niche, and the kind of content they produce for their audience.
  • Their preferred duration for a campaign. A pay per lead program may be shorter in duration than a pay per sale program.

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When you choose to have an affiliate marketing professional design customized affiliate marketing solutions for your business, you get the benefit of their expertise combined with what’s proven to work best in your industry. Our affiliate marketing agency is ready to take your business to the next level. Contact us to get started!